We start by meeting you where you are, with a personalized plan designed around your goals, needs, and abilities. Our coaches apply proven, science-backed training and nutrition methods that are both safe and effective. Our mission is not just to train you, but to guide and support you throughout your fitness journey. For over a decade, our foundation has been built on three key principles: Join, Perform, Succeed. We are committed to helping our clients, members, and community reach their health and fitness aspirations. Our goal is to elevate the standard, offering a platform that encourages growth, education, and success for everyone striving for improvement.

Our journey began as a private coaching studio nestled in Melbourne’s west, quickly evolving into a bustling gym, hosting over 300 personal coaching each week alongside a community of dedicated members who all strive to be better.

We work with a wide range of clients, from general population individuals through to elite level athletes of various sports. As our reputation grew, our coaches began working with bodybuilding and powerlifting athletes, establishing ourselves as one of Melbourne’s premier competition preparation services. Our coaching services are not just in-person but also available online, offering flexible and comprehensive support to clients worldwide.